Stop Giving Your Jobs Away

What's the easiest money you'll ever make as a voice actor? It isn't casting sites, it isn't your agent, and it isn't going viral on TikTok. It's the client who has already hired you. New customer acquisition is the hardest, most expensive part of any business - so the real opportunity is keeping the clients you fought so hard to win. In this episode, Marc breaks down the five reasons you're quietly losing them.

First: treating every booking like a one-time transaction, when the relationship should continue long after the files and invoice go out. Second: not following basic instructions - pronunciation, naming conventions, deadlines - because one frustrating booking can quietly cost you the callback. Third: not showing clients everything you can do, when the company that hired you for one genre may have no idea you do three others.

Fourth: making yourself harder to hire than necessary, from a website nobody can find the contact form on to slow responses (Marc shares the $10,000 job booked in 30 minutes while he was putting his kids to bed). And fifth, the one almost everyone is guilty of: taking repeat clients for granted and letting comfort slide into complacency.

Win the client once. Then build the system that keeps them.

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