How Many VO Streams Funnel in Your Biz?

After the honest Voice123 data episode struck a nerve, Marc didn't want anyone getting stuck in the frustration. Strong feelings about online casting are easy to carry, and they can quietly infect your whole mindset about the business. So this week he flips the lens: where are his opportunities actually coming from right now?

The answer is a lot of places - because he's been marketing his butt off and tracking every bit of it. He walks through the channels one by one, and some of them might surprise you.

The one that caught him off guard: more opportunity in the last two weeks from Voice123 off the platform than on it - buyers who found him in search, then came straight to his website. He gets into optimizing for LLMs and AI search (now 54% of all searching), daily engagement on LinkedIn, working his CRM with targeted follow-ups, and a new-lead outreach approach that's running a 24% conversation rate because every email is genuinely personalized.

He also talks about the DocuShort content getting him indexed in ChatGPT, the agent relationship that's had its best year in a decade, and why - sitting here in October - he feels more optimistic than he did in January, including the clients coming back to human voiceover after the AI-everything phase.

The challenge he leaves you with: how many streams of opportunity does your business really have, and could you add just one or two more?

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🖱️ Marc Scott on Instagram - https://instagram.com/marcscott

🖱️ Marc Scott on YouTube - https://youtube.com/@MarcScottVO

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RESOURCES FOR VOICE ACTORS

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