Only the Strong Survive: 5 Things Voice Actors Can't Ignore in 2026
Sep 10, 2026
These Are Things I'm Thinking About Most
The summer series is over, and Marc spent a lot of it away from the office - resetting, thinking, and figuring out where his voiceover business goes from here.
This has been an unusual year. AI hit his business hard, e-learning work he counted on disappeared, and he made a deliberate choice to step back from coaching and get back to voiceover. In this solo episode, he shares the five things he keeps coming back to - the ones he's rebuilding his own business around heading into Q4.
He gets into why you can't measure what you don't track, why most voice actors are tracking the wrong metrics entirely, and why AI search may now matter more than being found on Google. He talks about creating content with real purpose instead of posting for the sake of it, and why the competition left standing is tougher than the crowd that's thinning out.
Plus a bonus he swore he wouldn't admit out loud: the niche he thinks he may have quietly found for himself - and the question of whether you can build a moat of your own.
If you're figuring out how to finish the year strong, this one's for you.
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🖱️ Marc Scott on Instagram - https://instagram.com/marcscott
🖱️ Marc Scott on YouTube - https://youtube.com/@MarcScottVO
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